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REIMAGINE

Exploring the shifts that shape our future.

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ABOUT

I help people see the systems they move within, articulate what they sense but can't yet name, and find paths that align purpose with direction.

For those who want to create change from within
You see that something needs to shift - in your work, in your organization, or in the world around you.
But the terrain is complex, and clarity is rarely obvious.

 

I help you understand the systems you move within - how change actually happens, where resistance lives, and which paths hold real potential.
Together we translate insight into strategy, and strategy into movement.

 

My work combines deep listening with systemic analysis - helping you see the invisible patterns that shape your world, so you can navigate with more confidence, creativity, and precision.

Book a conversation
Read my latest reflections

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NEW BOOK

The Starting Point - navigating change in a world falling apart is a book for anyone seeking clarity in a time of change. It gives language to what many feel but struggle to express - when relationships become strained, when roles lose their meaning, and when what used to carry us no longer does.

With a unique compass framework, the book weaves together personal reflections, historical shifts, and systemic perspectives on rhythm, direction, and relation.

The book project is currently being crowdfunded - pre-order and help bring the book to life.

Read more and support the project here.

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TEXTS AND MEDIA

Here on the website, you'll find a small selection of texts. On WEAVE FANZINE and Substack, there are more.  You can subscribe to "The Starting Point" (english) or "Det sällan sagda" (swedish).

I am a regular columnist at Impact Loop.

Listen to the podcast "Förnyarna" (in swedish) that I do together with Isabelle McAllister.

When we change how we understand the world, the world itself will change.

BOOK

Navigating a New Economy - 10 Principles for Building Value, Resilience and Direction

Blending systems thinking, philosophy, and business insight, "Navigating a New Economy" offers ten essential principles for shaping meaningful value in a world in transition — from linear to circular, from control to connection, from value measured to value lived.

You won't find ready-made models here. Instead, you'll discover a field guide — filled with stories, questions, and perspectives that challenge dominant logic and open up space for a new kind of leadership.

Read more

 

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EXPLORING

SYSTEMS

NEW ECONOMIES

MYCELIUM

ACTION

WORDS

Help
Ego
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Founder of WEAVE FANZINE. Co-founder of Institute for Transition.
 

With more than three decades of experience bridging research and practice, I work at the intersection of systems thinking, cultural change, and regenerative futures. I move between worlds — business and art, structure and intuition, strategy and storytelling.


My work is grounded in research, lived experience, and a deep curiosity about what helps people and systems evolve.

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SERVICES 

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